jasmine salinas

330+ MPH NHRA TOP FUEL DRIVER

Professional athlete, content creator and the fastest woman of color in motorsports—competing at the highest level of drag racing while building a platform that reaches far beyond the racetrack.

330+ MPH

NHRA TOP FUEL

12M+

EST. 2026 MEDIA & SOCIAL IMPRESSIONS

$600K+

EST. 2026 EARNED MEDIA VALUE (FEB-OCT 2026)

140k+

INSTAGRAM COMMUNITY

34m+

U.S. FAN BASE

MORE THAN A RACE CAR DRIVER.

Watch the story behind the helmet—on the track, in the pits, and beyond.

2026:

Breaking Through

Career best

VICE TV ‘CHASING SPEED’

Featured storyline across 3 of 6 episodes.

Sonoma Top Fuel Runner-Up

12M+ estimated media & social impressions.

$600k+ estimated earned media value.

Generated February-October 2026 across national television, documentary, editorial, podcast, digital and social coverage.

We take time to look back on what worked, what didn’t, and how we can continue to improve—together.

Seattle Provisional No. 1 Qualifier

Mission Foods challenge finalist

U.S. Nationals Top-Six Qualifier

NATIONAL TV / VICE TV / NHRA / DIGITAL / PODCASTS / SOCIAL

why jasmine

ATHLETE

Competing at the highest level of drag racing with one of the most respected family-owned teams in the sport.

STORYTELLER

Authentic content, behind the scenes access and a growing community that connects with Jasmine’s lifestyle, personality, and journey.

Brand partner

V.I.P. hospitality, B2B relationship building, custom content, appearances, and brand storytelling tailored to your goals.

Built Beyond the racetrack

Jasmine gives partners something traditional race-car sponsorship can’t: a driver with an established audience and the ability to tell a brand’s story herself.

140k+

INSTAGRAM FOLLOWERS

350k+

TOTAL SOCIAL COMMUNITY

11%

ENGAGEMENT RATE

RANKED #14

RACING INFLUENCER ON IG BY FEEDSPOT

the nhra advantage

NHRA delivers one of the most loyal and engaged fanbases in motorsports. Gain access to national television coverage, massive event attendance, and unparalleled access to teams, drivers, and fans.

34m+

U.S FANS

2m+

ANNUAL ATTENDEES

NATIONAL TELEVISION

TV BROADCAST & LIVE STREAMING

real brands. real results

Redline Oil

A 7 year partnership leveraging content, product use, appearances and fan engagement.

PEP BOYS

A major multi-vehicle partnership activated across 7 primary races.

Pleasanton ready mix

A targeted two-day Bay Area media campaign that created widespread regional and national coverage.

FEATURED IN

Jasmine’s story and impact have been highlighted across major media platforms.

ready to go 330 mph with us?

Let’s build a partnership around your goals. From brand exposure to VIP hospitality, content and more—we’ll create a program that delivers real value.