Partner With Jasmine Salinas

One of the fastest women in motorsports. One of the most loyal fanbases in sports. One powerful partnership opportunity.

🚀 why nhra?

The NHRA Mission Foods Drag Racing Series is America’s most immersive motorsport:

34M+ fans nationwide

2M+ in-person attendees across 20 national events each year

Broadcasts on FOX & FS1, reaching 27M+ households

Global streaming to 38 countries

As a Top Fuel driver—the fastest class in drag racing—I bring brands into the heart of this community, both at the track and online.

📅 2026 NHRA Schedule Highlights

Your brand has visibility at 20 races across the U.S., spanning key markets coast-to-coast:

  • Gainesville, FL

  • Phoenix, AZ

  • Charlotte, NC

  • Las Vegas, NV

  • Dallas, TX

  • Chicago, IL

  • Reading, PA

  • Pomona, CA

  • And more…

2026 Schedule details

Each event draws tens of thousands of fans in person, with national and local media coverage amplifying your reach.

📺 Media Coverage That Delivers

Your brand isn’t just seen—it’s featured in a way that builds awareness and credibility.

  • Highlighted on NHRA social platforms with millions of followers

  • Integration into driver interviews, pit coverage, and race-week storytelling

  • FOX & FS1 national broadcasts, often adjacent to NFL coverage

  • NHRA.tv live streaming to global audiences

Local Activation – If your business serves one market, sponsorship can be tailored to highlight the races and audiences most relevant to your region.

🎯 Why This Matters for Your Business

Proven Loyalty – 92% of NHRA fans prefer to buy from brands that support the sport.

National Exposure – Build awareness across the U.S. at every NHRA race.

High-Value Audience – Homeowners, truck/SUV owners, DIY’ers, and families—loyal, brand-conscious, and community-driven.

🔑 Activation Opportunities

  • 🏁 Race Car & Pit Branding

    High-visibility logo placement on car, trailer, and pit area

  • 🎤 On-Track Mentions & Media Interviews

    Your brand integrated into live coverage

  • 📲 Digital Extensions

    Sponsored reels, vlogs, and behind-the-scenes content across my Instagram, TikTok, and YouTube

  • 🎟️ On-Site Fan Engagement

    Booths, product demos, or giveaways with thousands of fans

  • 📍In-Market Meetups & VIP Hospitality

    Leverage our private Hospitality space to nurture relationships with employees, VIP guests, and B2B connections.

  • 📦 Custom Local Packages

    Targeted activations in the markets most important to your business

✨ Why Partner With Jasmine

Jasmine is redefining what’s possible on and off the track for brands ready to lead the next generation.

What sets her apart:

  • One of the fastest women in motorsports and the first woman of color to compete in NHRA Top Fuel.

  • A next-generation storyteller with a growing digital audience that blends motorsports with lifestyle content.

  • Trusted by partners including Red Line Oil, Weld Wheels, Impact Racing, Hot Wheels, GoPro, and more.

✅ Next Steps

Whether you’re a national brand seeking coast-to-coast visibility or a local company focused on one market, we’ll build a sponsorship package that aligns with your goals.

👉 Let’s explore how we can tailor a program that delivers measurable growth and lasting impact for your business.

📅 Book a quick intro or check out the full 2026 partnership deck.